MASS COMMUNICATION AS AN INSTRUMENT FOR ECONOMIC DEVELOPMENT

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ABSTRACT

This study is meant to enlighten the media and the general public on mass media as an instrument for economic development, in the modern of more or less formalized institutions that deals with communication of all types. this required a considerable capitals as the case with the radio, television and publishing houses. Necessarily, they have to carter for the mass audience. For this reason, those who control the mass media usually suggest that they have the ability and capacity to manipulate and mobilize the people during the transition era. Mass media of communication and equally highlights their ability to carry out this responsibility to an enviable height in the mobilization of the people towards viable and sustaining democratic polity. The work highlights the impacts of the mass media in informing educating and entertaining the masses towards polity.

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