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ABSTRACT
Adherence to physical activity participation has shown a sharp decline due to the advent and excessive use of technology. This study examines the gender motives for participating in physical activity among university students. A survey questionnaire of 4 sections and 20 items (5 questions for each section) that assessed the motives for physical activity participation of 4-points likert scale was administered on a sample of 150 students. Data collected was analyzed using descriptive statistics and independent samples t-test set at 0.05 significant levels. The study finding reveals that males are more motivated to participate in physical activity with a higher mean on the five motives tested. It shows that male and female aside prioritizing physical activity as part of their daily routines have different motives for participating in physical activity and should be treated as different target to foster a more active lifestyle. Therefore, organized physical activity should meet their needs and more so design and implementation of physical activity strategies should vary demand for the motive needs.